Focus On What Counts in Fertility: Explore the Top Fertility App Ideas for that

1 month ago

Are you looking to start a fertility business?

Let us tell you one thing.

There are various factors to consider before starting a successful fertility business such as,

  • Market analysis
  • Validating a business idea
  • Comprehensive business planning
  • Creating a business model
  • And much more

In this blog, we’ll cover everything you need to know about fertility startups and their app ideas.

But first, let’s explore the booming market of the fertility business.

What is the Reason Behind This Fast-Growing Fertility Business?

“The global fertility market size is predicted to hit around US$ 47.9 billion by 2030 with a CAGR of 4.7%” according to a new report study by Precedence Research.

Fertility market size

In the past few years, advanced healthcare technology is taking place in infertility treatment which is the primary reason behind this booming fertility market.

Apart from that, the fertility market is driven by the below-mentioned aspects.

  • Rising rates of infertility
  • Advancement infertility clinical treatment
  • Rising number of fertility clinics
  • Changing lifestyle of people across the globe

Why Should You Start a Fertility Business?

Right now, the fertility sector is experiencing enormous growth.

As a result, healthcare startups and businesses see this as the most promising business opportunity.

Moreover, fertility startups are attracting big investors as it is solving the real issues of couples, single parents, and LGBTQ+ couples with digital health solutions.

For instance, as per the Rock Health (healthcare-specific venture fund), “Fertility support startups in the U.S. raised $345 million in venture capital, up 35% from $254 million in 2020”.

And, based on our fertility market research, we noticed the following benefits for business owners.

  • Simple business model
  • Can offer an attractive benefits package
  • Meaningful business connections

In addition, you can also offer digital healthcare solutions such as virtual fertility consultations via mobile or web apps.

What are the Fertility Startup Ideas?

Let’s understand each of the fertility startup ideas with real-world examples.

1. Legacy (Sperm Testing Home Kits)

Lagacy sperm testing kit provider

It’s a comfortable solution for men to collect, analyze, and store their sperm without leaving their homes.

They just need to use a fertility app to order a sperm testing kit.

How does it work?

  • Order the kit
  • Same-day pick-up by the facilities
  • Learn about the fertility
  • Cryostorage facility to protect the sperm
  • Speak with the expert for any query

2. Lilia (Egg Freezing Solutions)

Lilia egg freezing

For egg freezing, patients face a lot of struggle in accessing the solutions in less time such as appointment booking and fertility recommendations.

Lilia is offering a faster egg-freezing solution with its digital health platform.

How does it work?

  • Book a call with the expert
  • Receive personalized recommendations from them
  • Appointment booking within 2 weeks
  • On-demand support for any queries via video call or chat

3. Progyny (Fertility and Family Building Support)


What makes Progyny different from the rest is its smart cycle solutions.

Smart cycle enables its members to customize their treatment plans without any hassle.

IUI, IVF, fertility preservation, adoption, and surrogacy are a few of the fertility solutions offered by Progyny.

4. Carrot Fertility (A Complete Fertility Solution)

Carrot fertility

Carrot Fertility is offering fertility solutions such as IVF, egg freezing, adoption, and surrogacy with its fertility-specific healthcare partners.

In addition to Carrot fertility, it offers complete fertility benefits for employees, consultants, and health plans.

Apart from fertility solutions, you can also offer other digital healthcare services in your fertility startup so that patients can easily access 360° care solutions. 

Here are a few examples of it.

  • Nutrition solutions
  • Mental health and wellness coaching
  • Fertility consultation
  • Gynecology services
  • Parenting coaching 

Such healthcare services can help you attract more customers to your fertility startup or business.

However, many fertility startups are offering digital health solutions in the form of mobile and web apps.

With that, patients can easily access fertility care services by avoiding unnecessary clinical visits which initially saves their fertility care expenses and travel costs.

So, let’s understand it in more detail.

Explore the Fertility App Ideas or Family Planning App Ideas to Provide More Personalized Care Solutions

1. Telemedicine app for fertility consultation:

Telemedicine app connects reproductive endocrinologists or fertility specialists to patients via chat, voice call, and video call.

Using the fertility app, patients can easily communicate with their care providers at any time, anywhere.

Moreover, the app enables fertility specialists to access the patient's medical records so that they can provide a more quality care experience with ease.

2. Fertility tracking apps:

Women's bodies give natural signs such as BBT (Basal Body Temperature), ​​Cervical Mucus, and many more signs of fertility conditions.

These signs help them to learn more about their menstrual cycle pattern and overall fertility condition.

However, women frequently struggle with tracking their fertility status. And for that reason, fertility tracking is one of the most useful fertility app ideas.

Using the fertility app, women can track their fertility status with,

  • Period tracker
  • Menstrual calendar
  • Fertility chart
  • BBT chart

3. Mental health and wellness app:

Infertility conditions directly impact the couples’ mental health.

Poor mental health conditions are one of the primary reasons behind irregular menstrual cycles and infertility disorders. 

Due to this, there is a high possibility of insufficient patient outcomes during fertility treatment.

By offering mental health and wellness services using an app, you can help couples maintain their mental health condition along with their journey to becoming parents.

4. Telemedicine for gynecology:

Helping women in their fertility treatment journey is the most significant aspect of healthcare.

And if you want to give more clinical value to your fertility business customers, offering a gynecology solution is the best option for you.

This fertility app idea is not only beneficial for women but also helps you to create a better market presence in this rapidly growing fertility market.

Using an app, gynecologists can provide a convenient and effective care solution for several women's health conditions.

You must also read: Telemedicine platform for OB/GYN visit

5. Parenting advice app:

You’re thinking about, why should I offer a parenting advice solution in my fertility business right?

Let us explain to you.

After COVID-19, parents prefer online parenting services so that they can avoid the parenting experts' visits.

What’s more important is that you can offer these services to your existing fertility treatment customers so that they don’t need to go elsewhere for parenting education.

How Can You Generate Revenue from a Fertility App?

For a better understanding, we have classified the revenue resources in two ways.

So, let’s explore each of them in detail.

  • Subscription-based plan:

This is a great way to generate revenue from your fertility app.

With this strategy, you can keep your customers engaged with your online fertility solution such as fertility consultation, nutrition advice, medication advice, and many more services.

What’s more important is that you can build a great relationship with your customers with this revenue stream.

  • Pay per visit:

In some cases, there is no need for the couples to conduct visits regularly.

With a pay-per-visit revenue model, patients don’t need to pay on a monthly or yearly basis subscription plan.

And if you want to generate more revenue from your fertility startup, you must focus on the more revenue model so that you can attract more customers.

Furthermore, offering more than one healthcare solution within the app is also beneficial for you to stay ahead of the competition.

For that, you need a cutting-edge technology solution for your fertility startup ideas along with business and compliance solutions.

So, if you want technology, business, and compliance expertise in the same place, don’t worry, you’re in the right place.

We're Healthcare Tech, Compliance, and Business Masterminds!

We are an Ontario-based healthcare IT company. 

It means, we only acknowledge Healthcare IT projects.

We are purpose-driven people who just want to transform the healthcare industry with our passion, dedication, and most importantly understanding.

To accomplish that, we have an army of 50+ healthcare IT professionals including – UI/UX designers, QA engineers, app developers, compliance specialists, and business analysts.

In case you’re wondering, here is our approach to developing dominating healthcare IT solutions for healthcare startups, enterprises, and organizations.

App development process for fertility app ideas